K-pop girl group BLACKPINK has released its latest single, “JUMP,” via longtime label YG Entertainment — but the distribution partner has changed.⁠
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Since 2018, BLACKPINK’s distribution has been handled by Interscope Records, but the pre-save page for “JUMP” reveals that the group is now aligned with The Orchard.⁠
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While The Orchard declined Billboard’s request for comment on the deal, a company spokesperson confirmed that The Orchard does have a new distribution partnership with the K-pop group.⁠