250711 BLACKPINK – ‘뛰어(JUMP)’ is produced by TEDDY & 24!

**[Today’s Comeback] BLACKPINK, new song after 2 years and 10 months… ‘JUMP’ that will excite the whole world**

[JoyNews24 Reporter Jung Ji-won]

Blackpink’s new song ‘JUMP’ is finally being released at 1 PM on the 11th after 2 years and 10 months. As they have established themselves as ‘world’s top artists’ by expanding their influence daily, regardless of team or solo activities, their return is expected to create a significant echo in the global music market once again.

**According to YG Entertainment, the new digital single ‘JUMP’ is a hardstyle genre track. Over a guitar riff that evokes a scene from a western movie, the members’ distinctive vocals build up, captivating the ears, and the explosive energy in the intense chorus section provides a strong addictive quality that draws listeners in instantly.**

**This song was completed through the collaboration of TEDDY and 24, who have produced numerous mega-hit songs for Blackpink so far, as well as renowned overseas lyricists and composers. Their brilliant synergy expands the spectrum of Blackpink’s music through bold genre challenges, offering fresh fun to listeners.**

**The music video also promises a special charm that Blackpink has never shown before. With director Dave Meyers’ unique bold and iconic direction, combined with distinctive scenes created with many dancers and a delightful storyline, it’s expected to leave a strong impression.**

**YG Entertainment stated, ‘You will be able to see the perfect synergy of the four members gathered together after 2 years and 10 months. In particular, the music video unfolds the narrative of the team Blackpink and their influence through powerful visuals, so we ask for your anticipation.’**

In particular, ‘JUMP’ is already showing signs of extraordinary popularity even before its release. The stage pre-released at the Goyang concert received explosive responses, and teaser contents have gone straight to No. 1 on YouTube Worldwide Trending each time they were released. As all eyes are focused, attention is also drawn to the new history that Blackpink will write.

Meanwhile, after successfully completing the Goyang concert, which is the starting point of the 16-city, 31-show world tour, Blackpink will head to Los Angeles on the 12th and 13th. They will grace stadium-level venues in various parts of the world, including Chicago, Toronto, New York, Paris, Milan, Barcelona, London, Kaohsiung, Bangkok, Jakarta, Bulacan, Singapore, Tokyo, and Hong Kong.

Even though this is just a single that won’t really be promoted, I’m beyond excited for a new BLACKPINK song and music video. Just seeing them as 4 in a mv is so nice before my tour date.